Dana Severson

Copywriter | Marketer

(612) 669-9305

Building Brands One Word at a Time

Website Copywriting

You’ve got just over 30 seconds to make an impression. That’s how long the average consumer stays on a single webpage. If you don’t make an impact in that amount of time, your website isn’t doing what it should for your business.

WHY MY CONTENT MAKES AN IMPRESSION?

I look at websites through “surfers” eyes. And make certain everything is compelling and to the point. Anyone offering website copywriting services should be doing the same to ensures your site is rich in:

  • Punchy, informative content to add quality and value to your site
  • Persuasive messaging to spark interest from consumers
  • Clear and understandable descriptions of your products and services
  • Calls-to-action that encourage requests, clicks and buys

At least that’s how I approach web content. I give you — or consumers, really — only what’s wanted and needed for conversion.

WHAT ABOUT SEARCH ENGINE OPTIMIZATION?

Good website copywriting is always optimized. But not optimized to the point where it hurts conversion. If your website is written for SEO alone, the copy sounds pretty clunky and consumers click away. My content always includes:

  • Search engine-friendly keywords to increase rank
  • Fully optimized title tags
  • Compelling meta descriptions
  • Targeted, optimized landing pages for conversion

You get all of this without ever losing the conversational tone needed to convert the average consumer into a loyal customer.

WHEN CAN WE GET STARTED?

As soon as you like, so give me a call at (612) 669-9305. Or shoot me an email at write@danaseverson.com. You can also contact me directly through my website.

So what’re you waiting for? 

Let me help you make the right impression!

Copyright 2007-2014.  Dana Severson | Freelance Copywriter & Marketer.

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